Build a 6-Figure Fitness Business in 12 Months

Personal Trainers! We get it—navigating the personal training landscape can feel like an uphill battle. In fact the stats show that nearly 90% of trainers find themselves searching for a new career in just 18 months.

So let's cut the BS! You have the power to revolutionize both your clients' lives and your own. It's about transforming passion into progress and income by elevating your game. If you're on the verge of stepping away, consider this a sign to re-imagine what it means to be a trainer. Let's smash the old models and create a thriving, fulfilling career that motivates you every day!

READ ON IF

You want to help your clients to achieve life-changing results
You want to earn 2x the average rate & still have a waiting list
You want a step-by-step approach to use with clients
You want to work with clients who want to succeed
You’re done working split shifts
You want to give huge value in every session
You want to deliver world-class fitness programs
You want the skills to work with athletes, rehab clients & everyone in between
You want to develop a niche market
You want to coach clients, not drain them

LEAVE NOW IF

Personal Training isn’t your passion
You think a PT certification is going to work for all clients
You don't see why knowing anatomy is essential
You don't think you need to assess your clients
Designing personalized exercise programs is too much work
You believe a diet like paleo or keto will work for everyone
You don’t want to address lifestyle factors with your clients
You’re locked into a training style like crossfit or bodybuilding
You don't want to improve your sales skills
You’re happy spending your day just counting reps

Revolutionary Academy Overcomes The 5 Big Reasons Why Most Personal Trainers Struggle To Make a Decent Living.

If you've invested any amount of time and money into launching and growing a personal trainer business, there's a 90% chance you're struggling to make a living that supports you.

We know this because 90% of trainers leave the industry in less than 2 years.

That’s a fact.

We all start out the same way: You love being fit and you want to help others get fit and healthy. You’re super motivated to become a trainer, so you get the latest PT certification…

And then it happens.

You hit a massive brick wall that stands between you and your impact and income…

You struggle with the 5 "Big Problems" that challenge us all:

BIG PROBLEM #1
You Can't Attract Enough New Clients or Keep the Ones You Have, and You Work Split Shifts.

This is one of the main reasons why personal trainers are usually broke.

Personal Training certifications don't go deep enough into business training or hardly cover it at all.

But, unless you know how to attract the right type of clients, how to deliver fantastic service to those clients, and command a premium fee for your expertise, your love for health and fitness will never produce a thriving business.

BIG PROBLEM #2
Your Clients’ Health Problems Are More Complicated Than You Were Taught.

Most clients that can afford your service on a regular basis are over the age of 35. Our clinical experience shows that at that age they're likely to experience some level of gut inflammation and low back pain. They sleep poorly, eat poorly, don’t hydrate and work at jobs that reinforce dysfunctional posture.

That’s for starters.

How do you design a program for that client that doesn't make their problems worse... that actually makes progress towards their goals?

Most certification programs don't equip you to work with the average client. So when you dive in with an exercise program that isn't accounting for their challenges, at best, your client will become more fatigued. At worst, they’ll get injured.

Either way, they aren’t coming back.

BIG PROBLEM #3
Your Assessments Don't Tell You What You Need to Know to Help Your Clients.

So your clients are complex. Your clients are also unique. Over time they develop their own distinct muscle imbalances, postural dysfunctions, stress profiles, dietary needs, sleep habits and lifestyle habits that make up their overall picture of the health and fitness.

Most of us complete our PT certifications with a handful of assessments that just don't give us a clear picture of who are clients are and what they really need to succeed.

If our clients are complicated in ways that we don't understand, we can't help them.

Put it another way - if you're not assessing, you're guessing. That's not a recipe for success.

BIG PROBLEM #4
Every Successful Program Is Personalized... But How Do You Tailor Your Program without Detailed Assessments or a Large Library of Exercises?

Every Successful Program Is Personalized... But How Do You Tailor Your Program without Detailed Assessments or Flexible Conditioning Strategies?

Your clients are complex. Your clients are also unique. Over time they develop their own distinct muscle imbalances, postural dysfunctions, stress profiles, dietary needs, sleep habits and lifestyle habits that make up their overall picture of their health and fitness.

The exercise programs you design for them need to be responsive to their challenges and their goals.

But without deep assessments, how can you do that?

Personalization is hard when you don’t really know the person.

BIG PROBLEM #5
You’re Spending Too Much Time Working ON Your Business and Not Enough Time Working IN Your Business.

You became a trainer because you wanted to help people. But you’re spending a lot of time trying to build up your client base… creating content… managing your website... building pay-per-click ads… sending out emails…

And because you’re probably running into problems 1-3, you’re always looking for new clients.

You didn’t sign up to be a marketer, even if you knew it was necessary.

Eventually, you’re not doing the work that you love.

PROBLEM SOLVED!
12 Month Program To Launch and Grow A Six Figure Fitness Business with an Endless Stream of Clients

After 30 years teaching thousands of trainers just like you to become the best integrated fitness professionals in the world, we've finally solved the personal training puzzle!

Imagine if you had all the training, tools and support to build a life-changing personal training business that generates consistent, reliable income while helping a lot of people reach their health goals…

... that gave you the knowledge and confidence to achieve incredible results with 95% of the clients you’ll ever see…

And the opportunity to expand into a niche clientele that you’re passionate about helping.

That’s what the CHEK Academy does for its students.

Here’s how it works.

The Reset Phase

Jumpstart your journey by revitalizing your health and education. Learn to eat, move, and live healthily with our comprehensive coaching system. Begin applying the CHEK Health System in your own life and with your clients, setting the stage for transformation.

Months 0-4

The Coaching Phase

Elevate your coaching skills as a qualified CHEK Holistic Lifestyle Coach. Add unparalleled value to your client sessions and confidently increase your pricing. With our guidance, master core assessments and carve the path to your dream business or career.

Months 5-8

The CHEK Practitioner Phase

Step into advanced testing and assessments as you ascend to CHEK Practitioner Level 1. This phase marks the thrilling beginning of your authentic career in health & fitness.

Months 9-12

The Business Building Phase

Armed with CHEK Practitioner expertise, we'll show you how to package your services, attract ideal clients, sell long-term packages, and catapult your income into the six-figure realm.

Months 13-16

The Clinical Integration Phase

Dive deeper into advanced health testing, functional lifestyle coaching, and sophisticated client program designs, setting you apart in the industry.

Months 17-20

The Advanced Movement Phase

Transition into elite sport conditioning or specialized work conditioning as a CHEK Practitioner 2, integrating all your skills into a powerful, cohesive practice.

Months 21-24

The Decision Phase

Decide the future direction of your thriving business—opt for a lean, highly profitable model or expand with a scalable system and team. It's time to choose who you want to work with, enjoying the freedom to select your clients.

Months 25-28

The Niche Business Phase

A truly great business serves a specific niche with exceptional service and value. Refine your business into a finely tuned machine, ready to dominate your chosen niche.

Months 29-32

The Performance Coach or Rehab Specialist Phase

Venture into realms you once thought unreachable. Whether you specialize in performance coaching or rehabilitation, this phase is a transformational milestone in your career and life.

Months 33-36

A meticulously designed step-by-step protocol for implementation.
In-depth understanding of functional anatomy.
Mastery in catering to a diverse clientele, from Olympic athletes to individuals requiring chronic rehabilitation.
Proficiency in collaborating with healthcare professionals.
A structured pricing and packaging framework.
A comprehensive system for sales and consultations.
Access to the CHEK Clinic Business System for operational success.
Direct training under the guidance of Paul Chek.
Establishment of a consistent revenue source.
Integration into a supportive community of professionals with similar values.
Implementation of the unique Functional Exercise CHEK 3-Phase System.
Access to an exclusive diet analysis tool.
Development of lifestyle coaching competencies.
Capability to work efficiently both within and outside a gym setting.
Availability of marketing and sales resources.
Strategies to build a six-figure business within two years.
Expertise to serve 95% of potential clients directly.
Establishment of a referral network for the other 5%.

$2000 Value

The Business Fast Track Workshops

How to learn anatomy fast
How to practice your hands on skills
What is means to be a CHEK Practitioner
How to structure and deliver your coaching package
Organizing a LIVE event
How to get clients
How to structure a coaching package
Fast Track workshops:
Finding your Niche
Practical infant development integration
Healing gut dysfunction

$9000 Value

Group Mentorship

Group Mentorship calls with:

Paul Chek
(Founder of CHEK Institute)
Gavin Jennings
(CEO of CHEK Institute and Founder of CHEK Academy & CHEK Clinic)
Matthew Wallden
(Head of Global Education)
Angie Chek
(Head of HLC education)
Global Faculty Members

$700 Value

How to Eat, Move and be Healthy! Coaching Program

Experience the power of CHEK Clinic Online Coaching Program. Not only will you see a highly skilled CHEK Practitioner in action, you'll also achieve your own health and fitness goals in a way you never imagined possible!

$600 Value

Business Asset Templates and Sales Assets

Your business templates include brochures, assessment forms, business stationary, Pricing sheets - all downloadable and able to personalize to your own business and brand.

$650 Value

PPS Mastery Lessons

PPS Lesson 7: How to Learn
PPS Lesson 1: Determining Your Legacy
PPS Lesson 11: Communication Skills Development

Business Workshops

Creative Business workshop
Sales, Consultations and Packages workshop
Marketing & Social Media workshop
Working with Clients Remotely online workshop

Advanced Training Programs

Holistic Lifestyle Cooach Level 1
Integrated Movement Science Level 1
Holistic Lifestyle Cooach Level 2
Integrated Movement Science Level 2
Golf Performance
Integrated Movement Science Level 3

Online Courses

Scientific Back Training
Program Design
Scientific Core Conditioning
Primal Pattern Movement
Advanced Program Design
Holistic Health and Performance for Women
Primal Pattern Diet
Walking Tall
Scientific Stretching
Lower Limb
Infant Development
Spinal Structures and Function
Healing Fungal Parasites

E-Books

How to Eat, Move and Be Healthy! Book
Movement that Matters Book
A CHEK Practitioner’s Guide to HTEMBH Questionnaires
Last 4 Doctors ebook

Implementation Workshops

IMS1 Pre-req workshop
HLC1 Principles Review workshop
IMS1 Review workshop
IMS2 pre-req workshop
HLC2 Practical Application workshop
IMS2 Review workshop
Working with Clients Remotely online workshop
Advanced Anatomy and Medical Terminology workshop
IMS3 Review workshop

Sean O'Malley

UFC Bantamweight Champion
Kyle Kingsbury

UFC Light-Heavyweight
Danny Way

Pro Skater
Laird Hamilton

Pro Surfer

Michael Susi
Director of Global Wellness, LinkedIn
Taylor Cecil
Founder, Native State
Aleks Patrzalek
Founder, Unified Health & Fitness
Jake & Callan
Founders, Corrective Culture

WHERE WILL YOUR CHEK CAREER TAKE YOU

Imagine being the proud owner of a private facility, becoming a sought-after specialist coach in a bustling gym, shining as an expert in professional or amateur sports, or making a difference as a key player in a medical clinic or dedicated CHEK Facility.

At CHEK Academy, we believe in carving paths, not leaving your success to chance. Our mission is to illuminate the route that aligns perfectly with your aspirations and strengths.

Dream of launching your own CHEK Clinic?

For our Year 3 academy graduates starting from 2026, this isn't just a dream—it's a tangible reality. Envision owning a CHEK Clinic in your corner of the globe, a beacon of health and wellness you lead. Our CHEK Clinic Advantage, Our done-for-you business model is designed to set you apart. In the coming decade, CHEK Clinics are poised to redefine the health and wellness landscape, as the world's preeminent health business system.

Don't just dream—Achieve!

With CHEK Academy, you're not just embarking on a career; you're stepping into a life-changing journey that leads to unparalleled professional fulfillment and success. Are you ready to explore the vast possibilities and make your mark in the world of health and fitness?

Join us and transform your passion into a thriving career.

The future is bright with CHEK Academy.

Do I need previous experience?

No- we will teach you everything you need to succeed.

Why is there an application process?

We accept only 100 students per intake. This ensures we can give personalized attention to all students. The application process allows the applicant and the CHEK Academy team to find out if they are a good fit, and gives us the opportunity to answer any questions that the applicant may have.

How many hours do I need to study?

Our students commit to ~6 hours of study per week.

Can I really make 6 Figures?

Yes you can. When you deploy the CHEK Clinic system the way we teach you, we will teach you how to earn over $100k in your 2nd year of the Academy. This CHEK Clinic system is a structured and scalable business model, so you can grow well beyond 6 figures.

How do I get my courses?

They are delivered through our online elearning platform.

Do I have to study at certain times in the day or week?

No, For the online components of the Academy, you can study at whatever time you choose.

Do I have to travel to my classes?

In Year 1 you have the option to study completely online, or if you prefer, attend one 5-day live class at various locations in the US, UK, EU and Australia.

Who are you?

The CHEK Institute is a global education and career system provider. We have operated at a very high level for almost 30 years, and have trained over 100,000 students to become highly skilled practitioners operating in the US, Canada, UK, Various Countries in the EU, Australia, New Zealand, and over the last decade a growing number in Hong Kong, Costa Rica, Brazil, India, Kuwait and Saudi Arabia.

Why did you create the Academy?

The CHEK Academy is the complete Business Success System that incorporates the entire CHEK Institute Education system with the CHEK Clinic Business System, providing our Academy Students a proven formula to build great businesses of their own, or to work in a CHEK Business.

How long do I have to commit for?

The minimum commitment is up to the end of the third academic year. This is because we want to help you avoid the numerous pitfalls all businesses face, as well as help you create a truly enviable, scalable business that generates predictable monthly revenue.

What if I don't like it and want to quit before the three years?

If it's not right for you, we don't want to hold you to the term. We would rather concentrate on the people who are going to thrive with their businesses and scale their businesses.

If you want to quit, you have 2 options,

Complete the current year you are on, take a 6-month study break, and then enter your next year, absolutely no problem, no fees!
If you don’t want to return or you don’t want to complete your current year you simply pay for the education delivered up to that point at the regular price of that education (without the Academy discounts) along with a small admin fee.

NOTE: We rarely have people choose option 2.

Where can I work as a CHEK Practitioner?

Many CHEK Practitioners start out as Personal Trainers, as did Gavin Jennings (Founder of CHEK Academy), so you can continue to work in a Gym environment. Gavin also worked in Physical Therapy clinics and with a Professional Football club before opening a private studio.

Many others work in Private Personal Training studios or open their own CHEK-based facility.

What is a CHEK Clinic License?

On completion of Year 3 at the Academy, you will have the option to apply for a regional license to open your own CHEK Clinic facility. This is a ‘turn-key’ done-for-you business system that can be owned by Year 3 Academy students or above only.

CHEK Clinic Licensing commences in 2026.

What is the Open House? Is it different than the CHEK Academy?

The Open House offers a taste of what the CHEK Academy offers. It's completely free of charge and delivers actual training from Academy courses.

There are no obligations and you will leave the experience with training you can use immediately in your business.